Making Intellectual Property accessible and valuable for over 24 years
The Benefit of Hindsight Upfront™️
More than 80% of the value in your business is Intellectual Property.
But is Your Intellectual Property Identified, Valued and Protected?
Do you feel fully safe against others trying to steal or copy from your valuable Brand, Reputation, Innovation, Creativity and Knowledge (your BRICK™️ assets)?
If the answer is no, then the question is - what are you going to do about it?
The Benefit of Hindsight Upfront ™️ helps you reduce costs and risks by identifying, valuing and protecting all of your IP assets in the most cost effective way ahead of issues.
Don't wait until you have an existing IP issue.
Take action today and book a quick review meeting with us.
What we can do for you...
We help you to protect your Brand, Reputation, Innovation, Creativity and Knowledge (BRICK ™️) assets.
How does IP BRICKs build solid business foundations?
Think of IP as anything your company knows that gives it a competitive advantage i.e. anything that you would want to keep secret from your competition and/or prevent them from copying.
What should you consider?
We are talking about things such as innovation, brand, knowledge, customer lists, know how, proprietary data, supplier agreements, inventions, reputation, digital brand equity, software code, algorithms etc.
Why does it matter?
Well quite simply if you don't know what you've got and you're not managing it, there is every chance that is it is leaking or being misappropriated, either inadvertently or deliberately.
What do I need to do?
Starting is easy. Simply book a no obligation review
You have more intellectual property than you think!
$3 trillion annual investment in intangible assets and $40 billion spent on patents each year
The key is to know what makes your business unique and stand out from the rest, and finally to know how you can best defend that uniqueness.
Most companies say they do not have the right size IP portfolio.
Protect your investments. Creativity and innovation without protection is just charity,
Planning now before the problem occurs is far better than trying to overcome the problem in court.
Why your Intellectual Property needs protecting
FREE REPORT - Why you need to take IP seriously
Business Intellectual Property (IP) encompasses many different things – Brand, Reputation, Innovation and Knowledge; for most businesses, these aspects have been hard-earned and acquired over many years, with not insignificant financial investment.
Intellectual Property can incorporate your logo or catchphrase; your blog; video; design; software; algorithms; innovation; photography; your client list or pricing; even some trade-craft knowledge regarding how to do something more efficiently, etc.
We help business founders and entrepreneurs turn intellectual property into valuable business assets. Take the first step to protecting your business by downloading this free report.
Our analysis
Do you want to know how your Intellectual Property can help you to:
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Raise Investment
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Achieve a higher valuation
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Build better relationships with clients, prospects and suppliers
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Make you harder to compete with
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Improve your margins
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Reduce misappropriation of valuable secrets
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Protect your reputation
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Protect your innovation
Dawn Elvin
Former Senior Vice President, Personal Health Care & General Manager Global Pharmacy at Procter & Gamble John is a highly accomplished insightful leader who leverages his extensive experience to identify and guide on how to make the most of company intellectual property. His interventions open up a wealth of strategic options providing significant growth opportunities.
Neil Court Johnson
John has played an invaluable role in assisting us to develop and implement a trade secrets programme, to identify and roll out IP best practice in process and systems - and has provided us with critical support regarding IP in real life business negotiations. I would strongly recommend John as a business partner.
Christine Jennings
I have worked with John for many years within the IP industry. He has an impressive ability to identify opportunities and turn these into commercial business deliverables.
Katie Gordon
I was very confused about what unregistered trademark and registered trademarks were, IP protection and simply how to protect my business and IP assets.
Brian Mwenda
“It is always a delight working with John. He has been an invaluable resource to our business as we build our intellectual property asset base. We have successfully received registration for trademarks and patents while following an IP strategy developed by John.
Harry Dunlop
“I was fortunate enough to work with John relatively early-on in my career and look back on that time extremely fondly. John is an exceptional and instinctive mentor and coach who always brings a wealth of business and IP experience to any situation with understanding and compassion.
Simon Webster
I thoroughly enjoyed working with John. We built two new products together, worked on challenging market and customer opportunities and had a great deal of fun along the way.
Colin Hunter
I have known John for many years and I value his logic, his structured thinking and his ability to make complex simple especially, not not only, in IP. Would recommend him highly as a strategic and thinking partner.
Christian Bunke
Exalt IP coached us on how to achieve amazing value for our IP assets when we sold the business and the IP separately
Latest blog posts
Trademark strategy for fast growth startups in the UK
Planning ahead for trademark strategy. The owner of $100m street wear brand Represent tells how not having the trademark in Europe nearly broke the business
IP Strategy Guidance for Technology Businesses in the UK
Commercial information is enforced the most in all trade secret ,litigation cases in Europe
Intellectual property advice for small businesses
Most theft of intellectual property is by insiders and it is not malicious. This means that your own staff, investors, customers, suppliers, partners are leaking your valuable IP by mistake and often
You will have intellectual property in your business.
Contact Us
Creativity and innovation without protection is just charity! You will have intellectual property in your business.
The key is to know what makes your business unique and stand out from the rest, finally to know how you can best defend that uniqueness.