Are your Secrets revealed in the dawn chorus?
Dawn Chorus Nature’s Symphony or Secrets revealed? What are people saying about you and your business in the coffee shops, bars, restaurants, taxis, trains and online? We all like to chat: ‘What’s the gossip?’ ‘What’s going on?’ ‘Have you heard’? ‘Did you know?’ What if your financial information for example this quarter’s sales figures, that […]
How are your rivals gaining an edge over your business?
All is fair in love and war! The Wall Street Journal reporter Dana Mattioli. Is publishing a new book: ‘The Everything War: Amazon’s Ruthless Quest to Own the World and Remake Corporate Power’. The book reveals that Amazon hired employees from a rival (Trader Joe’s) to learn sales and profit information about product lines. The […]
What are the important implications from a trade secret loss?
Trade secret loss can be very costly for both the business and the people involved in the loss. In this case the person involved was sentenced to 8 years jail.
How to safeguard intellectual property for startups
Brand protection strategy helps fast growth businesses defend the value in their brand using trademarks. Developing the right strategy early on is good advice.
Trademark strategy for fast growth startups in the UK
Planning ahead for trademark strategy. The owner of $100m street wear brand Represent tells how not having the trademark in Europe nearly broke the business