Talisker failed to register a brand including a local place name, because it used the word port and that was already taken for drinks.
It is fitting that this wonderful whisky is from one of the most beautiful islands in the UK, with the most amazing scenery - just watch out for the rain, mist and midges!
Diageo, which owns Talisker, had successfully applied to register “Port Ruighe” but the
body representing port winemakers in Portugal successfully objected to the name, Gaelic for Portree, because “Port” and “Porto” enjoy protection under EU law.
There are already several other Talisker brands with registered trademarks including Talisker, Talisker Storm and Talisker Skye.
This trademarking decision is further proof that it is worth reviewing the landscape before deciding on a new brand name.
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Author: John Pryor Exalt IP