23 January 2026 · Articles, Investable, IP Strategy, Small Business, Start Up, Strategy, Technology Business
How many SMEs can tell you: – What IP they actually own? – How their competitive edge is underpinned by IP and hence protected? – What IP Rights make their advantage defendable? Most SMEs will answer “yes, of course”, but then quietly behave as if the answer were “not really”. Instinctively SMEs will point to […]
Read More18 July 2025 · Confidential Information, Contracts, NDA, Partnerships, Strategy, Trade secrets
“I Feel Kind Of Stupid Now,” Rugolo Added. “Because We Talked For So Long. I Met With Them so Many Times and Demo’d all Their People —Talking About All Our Ideas.” Not the first time and not the last! But how do you protect your business in this scenario? Jason Rugolo, founder and CEO of […]
Read More31 January 2025 · Articles, Contracts, Strategy, Trade Mark, Trademark
Transport for London just lost the first round in a fight with Gap Inc. over a recent trademark application that included sunglasses, bags, wallets and umbrellas! Anyone who has travelled on the London Underground will be familiar with the ‘Mind The Gap’ announcement and floor statements, asking you take care when stepping on and off […]
Read More30 January 2025 · Confidential Information, Domain Name, Information Security, Strategy, Trade Mark, Trademark
𝗛𝗼𝘄 𝗬𝗼𝘂𝗿 𝗣𝗲𝗼𝗽𝗹𝗲 𝗟𝗼𝘀𝘁 𝗮 $𝗯𝗶𝗹𝗹𝗶𝗼𝗻 𝗔𝘀𝘀𝗲𝘁 People are your biggest strength and your biggest weakness. How can you let a $billion domain name lapse? In 2015 Google.com was bought for $12. In 2021 google.com.ar was bought for $2. These domain names are used to run billion-dollar businesses so how can these assets be ‘mistakenly […]
Read More29 January 2025 · AI, Confidential Information, Information Security, Strategy, Trade secrets
Is Your Best Asset Also Your Weakest Link? We are living through the biggest transfer of corporate wealth in history. Information. Information is your most valuable asset, and your people are the guardians of that asset. Loss of sensitive information including trade secrets can destroy your business’s competitive edge and future revenue. Competitors can […]
Read More28 January 2025 · Articles, Brand, Strategy
The Lights are On, but No One is Home! The Aga saga. Aga stores are closing around Britian, is this because the English love affair with this venerable cooker is over or just it just need a re-brand? Aga vacated its City of London, Liverpool Street store leaving the brand proudly on display on an […]
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