๐ง๐ฅ๐๐๐ ๐ฆ๐๐๐ฅ๐๐ง๐ฆ ๐๐ฅ๐ ๐ก๐ข๐ช ๐ฌ๐ข๐จ๐ฅ ๐ ๐ข๐ฆ๐ง ๐ฉ๐๐๐จ๐๐๐๐ ๐๐ฃ ๐๐ฆ๐ฆ๐๐ง
WHY?
โข $605M awarded for stolen renewable fuels algorithm
โข $452M damages for medical device trade secrets theft
โข $72M Boeing case showed why documenting matters
โข Non-compete agreements being banned globally
โข AI making information more vulnerable than ever
THE REALITY:
Most businesses donโt know what trade secrets they have until they lose them. You canโt protect what you havenโt identified.
MAJOR SHIFTS IN 2024:
โข Launched Trade Secrets Hub to help businesses protect their crown jewels
โข Delivered keynotes/workshops across UK and Europe
โข Named in IAM Strategy 300 for 15th consecutive year
THREE POSTS THAT RESONATED:
๐ช๐ต๐ฒ๐ฟ๐ฒโ๐ ๐ง๐ต๐ฒ ๐๐ฃ ๐๐ฑ๐๐ฐ๐ฎ๐๐ถ๐ผ๐ป?
โThe average 11-year-old in China knows more about IP than PhD students in the UKโ
https://www.linkedin.com/feed/update/urn:li:activity:7164171446624190466
๐ง๐ฟ๐ฎ๐ฑ๐ฒ ๐ฆ๐ฒ๐ฐ๐ฟ๐ฒ๐๐ ๐ง๐ต๐ฒ๐ณ๐ ๐๐ ๐ฆ๐ผ๐ฎ๐ฟ๐ถ๐ป๐ด
โThree in ten employees plan to leave in the next year. What is your risk exposure?โ
https://www.linkedin.com/feed/update/urn:li:activity:7154015192148832256
๐๐ผ๐ป๐ฑ๐ผ๐ป ๐๐ ๐๐๐๐๐ถ๐ป๐ด
โThursday is the new Fridayโ
https://www.linkedin.com/feed/update/urn:li:activity:7154015192148832256
PERSONAL HIGHLIGHT:
Watching my daughter receive her Gold Duke of Edinburgh Award at Buckingham Palace. Sometimes the most valuable achievements come through steady progress โ just like building an IP strategy that works.
LOOKING AHEAD TO 2025:
โข More companies will lose trade secrets, including to AI reconstruction
โข Non-competes will continue weakening globally
โข The need for practical IP protection aligned with business objectives will grow
Do you know what trade secrets drive value in your business? Time to find out.
Get in touch to learn how: john@exaltip.com
I am John Pryor one of โThe Worldโs Leading IP Strategistsโ and a pioneer in Trade Secrets strategies.
Making IP accessible and valuable for your business.
WEBSITE: https://exaltip.com
CONNECT WITH ME: EMAIL: john@exaltip.com
BLOG: https://exaltip.com/blogs
LINKEDIN: https://www.linkedin.com/in/john-pryor-gb/
To book a meeting:ย Book time with John Pryor
Subscribe to my newsletter on LinkedIn https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7133823443036205056
YouTube:
https://www.youtube.com/@exaltip
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I am a strategy consultant focussed on intellectual property and dedicated to helping people and business to make the best use of all available IP to compete and win in the marketplace.
My aim is to increase peopleโs understanding of Intellectual Property, so that they can successfully and cost effectively use it in their business, to help achieve a higher valuation.
Book: The Innovation Handbook, 2nd Edition 2010. chapter:ย How to maximize the value of your intellectual property.
ABOUT MY YOUTUBE VIDEOS: In these videos I explain some of the most important aspects of intellectual property in ways that make it relevant and accessible to business people.
The Benefit of Hindsight UpfrontTM
Innovation Without IP Is Charity
IP Provides Defence From Unlicensed Offence Leads To Secure Revenue. The Best Defence Is A Good Offence.
Intellectual Property Is A Business Construct To Enable The Sharing Of Ideas And Other Creations Of The Mind
A Strong And Integrated IP Strategy Puts You On The Front Foot In All Commercial And Financial Interactions
IP Supports Competitive Advantage, Drives Growth, Maintains Cash Flows, Secures Investment, Provides Monetisation Opportunities
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