12 September 2024 · Brand, Copyright, IP Value
What is it that drives value in your business? What differentiates your business? What enables you to retain higher margins? Do LVMH know how their to protect the luxury, exclusivity and quality aspect of their brands with trademarks, copyright, designs, trade secrets, patents, contracts and brand protection strategies? Do Gillette know how to protect every […]
Read More4 September 2024 · Articles, IP Strategy, M&A Due Diligence
I am John Pryor, making IP accessible and valuable for your business. The Benefit of Hindsight UpfrontTM Innovation Without IP Is Charity IP Provides Defence From Unlicensed Offence Leads To Secure Revenue. The Best Defence Is A Good Offence. Intellectual Property Is A Business Construct To Enable The Sharing Of Ideas And Other Creations Of […]
Read More3 September 2024 · Articles, Cyber Security, Partnerships, Tech Transfer
Was a cyber security weak spot for the US Department of Defence one of their suppliers?! Yes, they signed the NDA and had a long standing contract. But did they have the same processes and culture? The US government just sued Georgia Tech University for not using anti virus software despite signing US Department of […]
Read More2 September 2024 · Articles, Brand, NDA, Partnerships, Trade secrets
Partnership With Starbucks Loses Gloss Over Trade Secrets Loss Red Flag When Partner Refuses To Sign NDA ? Just who had the idea first? Coffee flavoured lipstick and lip gloss. Balmuccino say Starbucks refused to sign an NDA in 2017 when they presented the coffee flavoured lipstick concept, later running off and developing it for themselves. […]
Read More29 August 2024 · Articles, Brand, Counterfeit, Sport
Footie shirt for £80 or £15? Counterfeit football shirts are big business But for who? The football clubs charge a fortune to use their brand logo. The recent Adidas deal has them paying £900m over 10 years to Manchester United. To recoup costs manufacturers put the prices up and up until the pips squeak. It […]
Read More22 August 2024 · Articles, Trade secrets
Every Business Has Trade Secrets, Most Don’t Think They Have. Trade Secrets We Don’t have Any Of Those It’s So Secret We Don’t Like To Talk About It It’s So Secret We Don’t Even Acknowledge It Sometimes trade secrets are kept so secret they do not officially exist. Most times trade secrets have not been […]
Read More22 August 2024 · Articles, Cyber Security, Trade secrets
Most Bank Robberies Are Insider Jobs Most Trade Secret Robberies Are Insider Jobs. Trade Secrets Are Hidden In Plain Sight. What Are Your Trade Secret Blind Spots? Insiders know what your valuable code is and how to access it. They know how to copy the customer list with pricing and contract details. They know about […]
Read More20 August 2024 · Articles
80% Of The Value Of Any Business Is Now Intangible Protected By Intellectual Property. The IP Strategy Supports Competitive Advantage, Drives Growth, Maintains Cash Flows, Secures Investment, Provides Monetisation Opportunities. The IP Strategy protects and enhances the Brand, Reputation, Innovation, Creativity and Knowledge of the business. IP Strategy underpins the corporate strategy and adjusts as […]
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3 July 2024 · Brand, Domain Name, Trademark
It is worth getting naming and domain name strategy right
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2 July 2024 · Investors, IP Education, IP Strategy, IP Value
I knew nothing about IP but now I am advising investors on the matter
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2 July 2024 · Copyright, Knowledge, Trade secrets
Are your people actually doing their job, or is it someone else? The Rise of the Shadowy Outsider and how many jobs could they actually do?
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2 July 2024 · Brand, Copyright, Trademark
Starbuds too close to Starbucks never mind the dope smoking lady . Starbuds is smokin, but for how long? Starbuds are getting the publicity but the party will end and they could be liable for significant damages in compensation for all the sales made using this logo. It is no surprise that Starbucks is not […]
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