Exalt IP

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23 May 2025 · Articles

No Independent Economic Value No Trade Secret

Does your trade secret have value by virtue of being secret? From Maureen Daly, Partner at Pinsent Masons: ‘Zagg could not explain why its ‘trade secret’ had ‘independent economic value…from not being generally known’. ‘if it could not prove that its information has ‘commercial value because it is a secret’, then it would not be deemed […]

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22 May 2025 · Articles

The Largest IP Trade Ever?

$6.4bn in one year no product just ideas When Jony met Sam Sir Jony Ive British designer of the iPhone, Apple watch and MacBook met Sam Altman about 2 years ago, then about a year ago they decided to form a company and call it io. Jony decided to recruit 55 of his mates who […]

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21 May 2025 · Articles

The skill is, how quickly can you recover?

“It does worry me – we can be attacked all the time.” Ian Stuart, the boss of HSBC UK. Stuart said that, at a group level, HSBC alone processed 1,000 payments a second. He said no bank would be able to guarantee that its services could stay online all the time. “So the skill is, […]

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20 May 2025 · Articles

How Good is Your NDA really?

An NDA is not a cloak of invincibility, it is only as good as you make it. A common misperception is that: ‘we have an NDA so we can be open and sharing with all information, including trade secrets’. This view is just plain dangerous. Think of the NDA as an old and tired knight […]

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20 May 2025 · Articles

Protecting Our Edge: Trade Secrets and the AI Arms Race

Many of the most valuable assets generated during AI development are “prime candidates for trade secret protection”, Christopher Mohr, President of SIIA, at the US House Judiciary Committee hearing 7th May 2025. Such as ”Algorithms, Training data, Training methodologies, and Negative know-how’’. Additionally, trade secret law can protect broader categories of information, including valuable datasets and […]

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19 May 2025 · Articles

Most Trade Secrets are Stolen by People you Once Trusted

Most trade secrets are stolen by employees and partners. Most trade secret theft is of commercial information like pricing, contracts, contact lists etc. Employees know where the value is and are more likely to know how to access and take such valuable information. Partners often dispute ownership over trade secrets, with one often patenting the […]

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19 May 2025 · Articles

Why does Nintendo hate fan copycats quite so much?

Why does Nintendo Hate Fan Copycats quite so much? Nintendo will take down your console if you make copycats! ‘….anyone who hacks or modifies their console or games, runs emulators, or engages in piracy, risk having their console made unusable’. One fan tried to connect all Pokémon regions in one MMO-style game. It was shut […]

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8 May 2025 · Articles

What the M&S cyber attack taught us about Social Engineering?

M%S share price has dumped 12% in the last few weeks and they are losing £15m profit per week since the cyber attack. The share price even fell 4.5% yesterday over news that the much loved ‘meal deal’ was unavailable! The cause: Social Engineering. But what is social engineering? In this case the baddie phoned […]

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25 April 2025 · Articles

Trade Secret theft: playground fights over the best toys

‘We were friends once’ ‘It’s mine you stole it from me’ ‘Liar it’s always been mine’ Partnerships and collaborations are great while they are working, just not so good when they come to an end How often do we see former partners accuse each other over who owns what IP? BASF accuse Duracell of stealing […]

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22 April 2025 · Articles

What is the Impact of Leadership on Trade Secrets?

What is the Impact of Leadership on Trade Secrets? Are You in the Shadow of Your Leader ‘I can’t do that; I built this business from their information’ Taking trade secrets seriously? Then sometimes it is worth looking closer to home. It is fair to say that many in business have at some stage benefitted […]

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